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	<title>Comments on: Strength for your Brand</title>
	<link>http://www.integratedbrand.com/104/strength-for-your-brand/</link>
	<description>Where brand leaders meet</description>
	<pubDate>Sat, 17 May 2008 19:04:58 +0000</pubDate>
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		<title>By: Mindshare Marketing</title>
		<link>http://www.integratedbrand.com/104/strength-for-your-brand/#comment-57</link>
		<author>Mindshare Marketing</author>
		<pubDate>Thu, 10 Jan 2008 21:11:51 +0000</pubDate>
		<guid>http://www.integratedbrand.com/104/strength-for-your-brand/#comment-57</guid>
					<description>&lt;strong&gt;More of the Same...&lt;/strong&gt;

I read a great post on Integrated Brand yesterday and I wanted to share my reflections on it this morning.  The point of the post was that brands should focus on building on their strengths, not focus wholly on eliminating their weaknesses.  Rathe...</description>
		<content:encoded><![CDATA[<p><strong>More of the Same&#8230;</strong></p>
<p>I read a great post on Integrated Brand yesterday and I wanted to share my reflections on it this morning.  The point of the post was that brands should focus on building on their strengths, not focus wholly on eliminating their weaknesses.  Rathe&#8230;</p>
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