This entry was posted on Tuesday, June 3rd, 2008 at 4:33 pm and is filed under Blog. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Where brand leaders meet
I like Apple. I like how easy and fun they are to use, and how they make me feel kind of hip and on top of the latest technology (even though I’m not). I like how they are pretty reliable and that they make software that my whole family can use. They cost more, but I am more willing to shell out the big bucks for them because of all of this. I’ve bought into their brand–hook, line and sinker.
What brands have you bought into (hook, line and sinker) and why?
(we will post some your comments in the next blog post - so give us your best stuff!)
–Jen Travis
2 Responses to “What are some of your favorite brands?”
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June 9th, 2008 at 3:34 pm
Puma. I love that they make such a bold statement, and really feel that they lead the pack when it comes to unique footwear. They are a brave company, and I respect that.
June 12th, 2008 at 3:51 pm
Since we are talking footwear: I love Asics. Why?
* they are very serious about listening to their customers’ voices, always striving to deliver value
* they continuously embody their motto: ASICS stands for “Anima Sana in Corpore Sano”, a Latin phrase expressing the ancient ideal of a sound mind in a sound body
* Since 2000 their products are almost all PVC free, the number of products made of either 100% recycled material or in part exceeds one thousand items–Asics has been awarded ISO14001 certification
In short, they make me feel good–both my body and my mind!